A woman in Wisconsin, Kristin Garvey, penned the following words and taped them over the campaign sign in her yard.
In This House, We Believe:
Black Lives Matter
Women’s Rights are Human Rights
No Human is Illegal
Science is Real
Love is Love
And Kindness is Everything
A couple of weeks later, a woman in Bermuda, Kristin Joiner, designed a sign around those words. Little did she know it was destined to become iconic.
Both Kristins wanted the sentiment to spread and agreed to let their work be used freely. A group was formed – Kindness is Everything – to produce and sell the signs, with the stipulation that the profits would go to the ACLU.
December, 2016 - A woman in Austin, Sandy Fivecoat, found the sign, and found a cause
She put a sign in her yard and in the yards of two of her children who live in Mueller. She was inundated with requests from friends and neighbors. She printed 20 more. Gone in 2 days. Then 50 more. Gone in about 4 days. The next 100 signs were gone in about 24 hours.
January, 2017 - The Austin Kindness Project was established
The sign was all over the Women’s March. 300 more were gone in less than a week. By the end of January, over $2,000 was raised for the ACLU.
February, 2017 - The Kindness Project becomes bilingual
The sign is translated into Spanish. 20 Kindness Ambassadors come on board to spread the message throughout Austin. Over $5,000 total donated to the ACLU.
March, 2017 - The Kindness Project becomes multilingual
The sign is translated into Farsi. Bumper stickers and t-shirts are added to support the cause. Stamped postcards are produced to encourage people to provide input to representatives. Over $10,000 total donated to the ACLU.
April, 2017 - Kindness marches for science
Austin Kindness Project signs spotted at the March for Science. T-shirts are added. By now, 4,000 signs have been produced and over $14,000 total donated to the ACLU.
May, 2017 - Kindness keeps growing
The Austin Kindness Project spreads its message at the District 25 Town Hall. Magnets are added. Over $16,000 total donated to the ACLU, as of June 15, 2017.
June, 2017 - Random Acts of Kindness
The sign is translated into Arabic. Random Acts of Creative Kindness are launched, promoting the creation and spread of inspirational art messages.
December, 2019 - Kindness Project encourages VOTING with a new sign
Created a whole new sign with the same design, but verbiage to encourage people to VOTE for the changes they want to see in the world.
With great sadness we announce that Chief Kindness Ambassador Sandy Fivecoat has passed away from the cancer she so inspirationally lived with for years. Her Kindness legacy lives on through the work continued here of her husband and children.
Click here to get your sign
Conversation – the real basis of community – is happening around this message. Strangers have rung my doorbell, asking for a hug, and thanking me for this message.
A recent message from a Muslim neighbor said the signs are helping her deal with the very real fear she has been feeling.